The Bivins Brothers Creative Logo, two geometric, opposite facing letter B's.
WE'VE BEEN ROLLING NAT 20'S
SINCE YOU WERE KNEE HIGH TO A FLUMPH.
graphic of cherry

WORK

TASTYLIVE

(FKA TASTYTRADE)

The tastylive team has created an online oasis of ideas, articles, videos, and courses to give investors an edge—and entertain them along the way. But alas, site visitors were getting lost in the mountains of content. Our UI designs have fortified website functionality, and a leveled-up UX leads adventurers straight to the information they seek.

Bonus Actions
Inspiration, and uncovering new ideas
  • DISCIPLINES
  • Sitemapping
  • Wireframing
  • UX Design
  • UI Design
  • Prototyping
  • Logo Concept Design
Collage of tastytrade employees at work
Screenshot of tastytrade websiteScreenshot of tastytrade website
tastytrade mobile view #1tastytrade mobile view #1tastytrade mobile view #1

STRATEGY REFERENCE GUIDES

The design fun doesn't end with the website; these infographics leverage the tastylive team's trading expertise to break down complex concepts. There are over 30 trading strategies, here's just a couple...

  • PROFICIENCIES
  • Adobe Illustrator
  • InDesign
Infographic describing the iron condor options strategyInfographic describing the iron condor options strategy

LOGO REBRAND CONCEPTS

In 2022, prior to the renaming of tastytrade to tastylive, we explored a number of new logos for the tasty family with the original naming conventions. The design brief stated that the logos should emphasize "tasty" as the parent brand and slightly de-emphasize the brand extension, while making the brand extension logo easy to identify at a glance. For concepts 1 and 2 we aimed to have the mark reflect some aspect of what the extension is.

CONCEPT 1

CONCEPT 2

CONCEPT 3